Panel 2 | The Road to Export Markets

Professor Siah Hwee Ang

Professor Siah Hwee Ang

Organisation: Victoria University of Wellington
Role: Professor
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Location: New Zealand

Professor Siah Hwee Ang is the inaugural BNZ Chair in Business in Asia, which is sponsored by BNZ, MFAT, MBIE, NZTE and Victoria University of Wellington. He took up the appointment in September 2013. Previously Siah was Professor in Strategy and Associate Dean Postgraduate and International at the University of Auckland Business School, having also being the Deputy Head of Department of the largest department there for 2 years. Siah has also been researching at Cass Business School, City University in London. He holds a PhD in Management awarded at the National University of Singapore, where he has also been a teaching fellow and research fellow.

Siah is actively engaged in executive education and projects, has worked and working with executives from Fonterra, Fletcher Building, Fairfax Media, Cranleigh Merchant Bankers, BioPacificVentures, TCI Network (Spain), Ernst & Young (Germany), MFAT, NZ Customs Service, MBIE, NZTE, AucklandPlus, Ministry of Research, Science and Technology; Civil Service College (Singapore), TV New Zealand, Genesis Energy, and New Zealand Institute of Chartered Accountants. He is currently on the advisory group for the Economic Committee of APEC. His recent projects include one with ATEED, MED, NZTE and the TCI Network (Spain) on the Competitiveness of NZ and NZ firms in conjunction with the TCI Auckland Conference, with NZ Customs Service on challenges for NZ exporters with regards to regulations in Asian countries, with MFAT on the future consumption patterns of consumers in Asian markets, and with MBIE on the comparison of the competitiveness between Hong Kong, Singapore and NZ.

He writes weekly in the Interest.co.nz Understanding China column on issues relating to China’s development and its role in influencing the world’s economy, as well as how to do business in China and with Chinese organisations. He also write for the New Zealand Herald on their “Eye on Asia’ series that covers the challenges of doing business in Asia and with Asian organisations.